NIKKIE


NIKKIE is het modemerk van modeontwerpster en ondernemer Nikkie Plessen. Samen met merken als NIK&NIK vormt het onderdeel van N BRANDS, waar mode, entertainment en lifestyle samenkomen tijdens grootschalige shows, collectielanceringen en exclusieve merkevenementen.



A group of female models posing together on a stage during a fashion show wearing edgy dark outfits.
Orchestra performing on stage under dramatic blue lighting with conductor leading musicians in a concert hall.
Orchestra performing on a grand stage with red lighting and a large audience in an elegant concert hall.
Model walks runway in black tiered ruffle gown with V-neck bodice, surrounded by pink misty light installation.
Model walks runway in olive green suede mini dress with lace-up details and black ankle boots at fashion show.
Model walks runway in olive green and black striped turtleneck dress with 3/4 sleeves at fashion show.
Young woman in olive green graphic sweatshirt reading 'Me, Myself, Over The Top' posing against pink background.
Model walks runway in glossy green and black horizontal striped vinyl coat with black ankle boots at fashion show.
Model walks runway in black tiered ruffle mini dress with deep V-neck and ankle boots at fashion show.
Model walks runway in black leather tiered ruffle mini dress with V-neckline and long sleeves at fashion show.
Model walks runway in olive green t-shirt and matching mini skirt with black boots at fashion show.
Model walks runway in silver sequin Party Girl mini dress with spaghetti straps and black combat boots.
A model wearing a royal blue sequined V-neck dress with three-quarter sleeves on a fashion runway.
Model walks runway in red striped top with graphic print and navy mini skirt paired with black ankle boots.
Female model on runway wearing red and white striped top with 'Over The Top' graphic print at fashion show.
Black and white photo of a woman in a leather jacket getting her hair done, reflected in a vanity mirror.
Elegant banquet hall with round tables, chiavari chairs, grand piano, ornate pink walls, and warm romantic lighting.

Gedurende vijf jaar fotografeerde ik uiteenlopende events en modeshows voor NIKKIE en NIK&NIK. De producties vonden plaats op bijzondere locaties, waaronder Koninklijk Theater Carré en het Concertgebouw, en combineerden diner, live-entertainment, backstageproductie en catwalkpresentaties tot één complete merkbeleving.

Elegant baroque banquet hall with ornate frescoed ceiling, round tables set for dining, and golden ambient lighting.

Mijn opdracht was om het volledige evenement visueel vast te leggen. Naast iedere look op de runway fotografeerde ik de voorbereidingen achter de schermen: hair en make-up, styling, modelcoördinatie en de laatste controles vlak voordat de modellen de catwalk betraden.

Models walk a white plastic runway inside an inflatable venue with hanging white fabric and stage lighting.
Models walk the runway at a glamorous fashion show with a packed audience under dramatic lighting.
Fashion designer takes a bow with models on runway at glamorous evening show with white decor.
A fashion show runway bathed in blue light with a large audience seated on both sides.

 

Juist backstage ontstonden de persoonlijke beelden. Tussen de drukte en strakke planning richtte ik mij op de concentratie van de modellen, de interactie tussen de verschillende teams en de korte momenten van rust vlak voor aanvang van de show. Tijdens de runway lag de nadruk op timing, consistente composities en een heldere registratie van iedere outfit uit de collectie.

 

A dramatic blue-lit theater scene with a performer in a blue gown beside a bed under a starry backdrop.
Two performers on stage in costumes, red curtain backdrop, theatrical production scene.
Black and white photo of a person hanging upside down from a flaming structure during a dramatic performance.
Performer in striped dress waves checkered flag on blue-lit stage with dancers in striped costumes behind her.
Black and white photo of two magicians performing a cabinet illusion trick on stage with a woman inside.
Broadway performers in harlequin costumes pose on a checkered stage with a central dancer in a red tutu.
Silhouette of a performer in a glowing circular frame on a dark stage with dramatic lighting during a live show.
Performers in white polka-dot clown costumes and pointed hats dance on a dark stage under blue dramatic lighting.
Magician in red coat performs box illusion trick with assistant on stage with checkered backdrop.
A dramatic performer in an elaborate costume dances on stage during a theatrical production with a checkered backdrop.

 

Naast de modeshow zelf werden ook de optredens, gasten, sfeer en afterparty onderdeel van de reportage. Door portretten en details te combineren met overzichtsbeelden ontstond een complete serie waarin zowel de uitstraling van het merk als de mensen achter de productie zichtbaar werden.

 

Young girl model on runway wearing white Mrs. sweatshirt and black tulle skirt at fashion show.
Boy model wearing a navy blue Mr sweatshirt over a white collared shirt with jeans on a fashion runway.
Boy model wearing a white Serious sweatshirt over a blue shirt with navy patterned shorts on a runway.
Young girl model walks runway in white blazer, mini skirt, navy Rock Chick tee, and black boots at fashion show.
Young girl in navy Rock Chick tank top, gray skirt and cardigan posing on a fashion runway.
Young girl smiling in a light gray skirt suit on a pink runway, posing confidently at a children's fashion show.
Young girl model walks runway in white printed romper with black boots at a children's fashion show.
Young boy model walks runway in white mustache sweatshirt, navy dotted shorts, and white sneakers at a fashion show.

 

Kort na het evenement leverde ik een eerste beeldselectie voor social media en pers. Later die week volgde de volledige, zorgvuldig nabewerkte reportage voor online communicatie en print. De beeldstijl bleef licht, krachtig en consistent, passend bij de visuele identiteit van de verschillende merken.

 

Model wearing black fur coat, top hat, and New York graphic tee with red-striped leather pants on fashion runway.
Model wearing a red and black geometric patterned dress on a fashion runway, carrying a black handbag.
Model wearing red and black striped knit hat and scarf with gray tee and red leather pants on fashion runway.
Performers in red costumes stand beneath ornate golden arches with geometric black and white backdrops on a theatrical stage.
Model on runway wearing black and white striped off-shoulder top, leather pants, and black top hat with dramatic makeup.
Black long-sleeve shirt with 'These Shoes Are Made For Walking' text listing Christian, Jimmy, Manolo, Charlotte, Giuseppe.
A woman in a gray dress and black top hat poses confidently on a stage with dramatic blue lighting.
Model wearing black top hat, curly blonde hair, dramatic makeup, and black and white geometric patterned cardigan on runway.
Female model in black top hat and dark outfit with dramatic makeup walks the runway at a fashion show.
Female model on runway wearing white blazer, black outfit, and top hat with dramatic makeup.
Women and girls in striped tops walk a fashion runway, smiling and dancing together at a children's fashion show.